BetStars NJ launched their sports betting app and they offer a pretty outrageous promo code and deposit bonus, which you should absolutely take advantage of.
Owned by The Stars Group, a Canadian-based company that powers the popular PokerStars app, BetStars is targeting DraftKings and FanDuel directly, bringing its mobile-focused product to New Jersey with an AGGRESSIVE promo and deposit bonus.
BetStars is offering new customers up to $500 in free bets and 100 to 1 odds on any team to win the Super Bowl.
To put that in perspective, Kambi, the company that powers DraftKings, SugarHouse and 888sport, offers the Eagles at +900 (or 9 to 1) to win the Super Bowl. The Patriots and Vikings are at +600 and +900, respectively. With BetStars’ NJ launch promo, you can get any of them at 100 to 1.
BetStars NJ promo fine print
Of course, there’s fine print. Most notably, you can only wager up to $5 on the 100 to 1 promo, and you can only bet on one team. But still, a $5 bet on the Eagles can pay out $500. NOT BAD!
For the $500 deposit bonus, their terms are a bit more restrictive and come with the expected caveats.
Place your first sport bet and get a matched Free Bet up to $50
Moreover, for every $150 you wager after that, you’ll get another $50 Free Bet up to $450 (bet a total of $1,350 to redeem the full value of your bonus)
If you already have a Stars Account, you can get started straight away! Use your existing Stars ID to start playing at BetStars and make the most of your Welcome Bonus!
BetStars is only available via the BetStars and PokerStars apps. Download now and enjoy everything we have to offer.
Minimum odds of +100 apply to all qualifying bets.
Still not bad. Certainly not as restrictive at 888sport’s similar offer.
BetStars NJ initial thoughts
I’ve spent a good chunk of the summer chronicling this stuff, and from the beginning it was clear that BetStars would be one of the top companies to challenge DraftKings and FanDuel. They are mobile-focused and have experience in New Jersey with their popular poker app. All of this means that, unlike the casino apps, they have more of a focus on technology to compete with the daily fantasy brands while also understanding the sports betting market.
The most important thing is initial customer acquisition. While DraftKings and FanDuel have largely (and rightfully) relied on their well-established brand names, the casino sportsbooks and international companies will have to get inventive to lure new customers. So far, PlayMGM and Caesars haven’t done anything to stand out – no deposit bonus, lack of iOS app, poor interface – while several others have done well to differentiate themselves.
PointsBet, an Australian sportsbook which isn’t even live yet in New Jersey, will offer spread betting that allows users to win (or lose) multiples on over-under bets. Really interesting. Meanwhile, BetStars comes out swinging with an attention-grabbing bonus that almost guarantees new sign ups.
BetStars’ NJ sports betting app is available on both iOS and Android and through a web-based interface.
BetStars’ app has been live in Europe for some time and it will carry over the same general look and feel, with US-based promos and call to actions. Here are some BetStars NJ screenshots:
Things we like
BetStars NJ offers odds boost on popular stacks. For instance, for Thursday Night Football tonight, you can get Andy Dalton, Joe Mixon and AJ Green to all score at +350– all from the click of a banner at the top of the app.
And while BetStars mobile interface isn’t maybe the most fancy or modern – that one goes to FanDuel – it’s super clean and easy to read. Almost like Google, it just makes sense. All the information is laid out in a clean and easy to read way. It’s no frills, but highly functional, which is exactly what you want when your own money is on the line.
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